The Two Candidates Running in Santa Cruz’s Inaugural At-Large Mayoral Election
For the first time in Santa Cruz history, voters will have a direct say in determining who their next mayor will be. Measure E, approved by voters on June 8, established at-large mayoral elections, along with a six-district map. Previously, the mayor was appointed annually...
How Would Measure P Impact Taxes on Hotels and Short-Term Rentals?
Santa Cruz’s sunny beaches, rocky coast, breathtaking redwoods, and notorious Boardwalk have made the city into a desirable tourist destination. Attracting more than three million visitors annually, tourism employs nearly 8,000 people countywide and brings millions of dollars in revenue to the city. But at...